That’s Sew Laura UK started with a sewing machine, a scrunchie and a love of making everyday things feel a little more fun.

What began as a small handmade business has grown into a colourful accessories brand built around hair-friendly pieces, original prints and affordable little joys.

From scrunchies and bows to headbands, jewellery and more, everything is designed to bring a bit of personality to real life — whether you’re throwing your hair up for the school run, heading out for coffee or just fancy something that makes you smile.

More and more of our fabrics are now illustrated and designed in-house, so you’ll find prints here that you genuinely won’t see anywhere else.

We believe accessories should feel special without costing a fortune, be comfortable enough to actually wear, and have enough personality that someone stops you to ask:

“Where did you get that?”

Handmade in North Wales, colourful by nature and never interested in boring.

If you love a good scrunchie, a bold print and a little treat that feels very you — you’re in the right place.